Product Development Team

ROLES AND RESPONSIBILITIES

Stage

Responsibilities

Timeline

Planning

Conceptualize program theme, develop materials (content, products, kits, or demos) aligned with objectives.

4–5 weeks before event

Pre-Event

Finalize product samples, presentations, or demo materials; coordinate with PM and PR teams.

1–2 weeks before event

Event

Showcase product/service, manage experiential engagement (demo booth, testing, presentation).

During event

Post-Event

Gather user feedback, document insights for product improvement, and update repository.

Within 7 days post-event

CHECKLIST