How we tell RIL Stories of Innovation

Step	Activity	Responsible Role	Goal
1	Innovation Story Scouting	PR/Marketing Lead	Proactively identify internal projects, team members, or successful initiatives that exemplify Renaissance Innovation Lab's agenda.
2	Content Plan Development	Content Creator	Create a storyboard/script outlining the narrative arc (Problem-Innovation-Impact). Identify required footage/imagery.
3	Production/Capture	Designer/Content Creator/Lead	Capture, edit, and produce the video or image assets, ensuring high-quality production standards.
4	Impact Review	PR/Marketing Lead	Review the content to ensure it clearly articulates the innovative value and is inspirational/educational.